Samsung have recently announced that they have sold over half a million of its PAVV TV display units within the first one hundred days of launch.

The worlds largest television manufacturer Samsung clearly see’s the future of TV sets using LED (light emitting diode) technology. The remarkable sales figures published by Samsung amount to more than double the volume of units purchased in the whole of 2008, a clear indication that demand for LED TV’s and display units is a growing trend.

Despite the economic climate demand for premium TV’s are growing fast. Some people believe that as the financial gloom continues a lot of people will continue to invest in domestic or home leisure products such as TV’s instead at of other whimsical purchases such as going to the pub. With many of us expecting the digital switchover shortly there is and will continue to be a huge volume of TV buying made of those whose old TV’s wont function on the new format.

As well as LED TV’s there has been an increase in demand for LCD advertising screens for multimedia display advertising as used a lot in hospitals, doctor’s surgeries, post offices etc. Steven Senior from Luminati, a specialist display units manufacturer explains “There is definitely a growth in the interest in multimedia advertising incorporating LCD and LED technology in particular and more generally an increase in other alternative point of sale display units such as dump bins and brochure holders. Retailers and marketers are seeking increasingly flexible and innovative advertising solutions especially given the tough times most industries are facing.”

Advantages of LED or LCD TV’s and display units (to be precise the units displays are in LCD but backlit by LED) include the ability to produce very bright images and deep blacks and they can be exceptionally slim, hence their use as an advertising medium. They are also much more efficient than normal display units and they can produce a much wide colour gamut.

For further information about LED or LCD Display units or multimedia advertising see http://www.mediastands.co.uk.

Tags: display units, future of tv, lcd advertising, multimedia advertising

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